Glance Technologies Offers Benefits to Merchants that Help Increase Customer Loyalty

Posted by on Jun 12, 2018 in CEO, Desmond Griffin, Glance Future, Loyalty/Rewards, Mobile Pay, Restaurants | Comments Off on Glance Technologies Offers Benefits to Merchants that Help Increase Customer Loyalty

Glance Technologies Offers Benefits to Merchants that Help Increase Customer Loyalty

By Desmond Griffin

Mobile Payments and Rewards

Glance Pay already offers fast, convenient, and secure payments to consumers at their favorite restaurants, salons, and retailers. Now consumers and merchants get something more: rewards.

Consumers love loyalty programs

A whopping 83% of consumers say reward and loyalty programs make them more likely to continue doing business with certain companies. And a mere 5% increase in customer loyalty can boost a business’s average profit per customer by 25-100%. The success of Groupon (market cap $2.31 billion) proves the demand for digital offers and the power they have to drive sales for businesses.  With Glance Pay’s new feature, the goal is to make sure the digital deals build long-term loyalty and not just a one-time transaction.

The feature allows partner merchants to promote specials and loyalty programs. Users are able to redeem exclusive offers and discounts set by the retailer directly on the Glance Pay app, reducing the need for costly traditional paper deals, coupons, expired emails, and a wallet full of punch cards, while also offering merchants flexibility and creativity for deals that don’t work using traditional methods.

The offer or deal can also be easily shared with others while merchants can use geo-targeting to reach customers nearby. Deals can also be triggered automatically based on a variety of merchant defined parameters, such as automatically giving merchant dollars to users for a future visit after their first visit or having discounts that are only active during certain hours such as a digital happy hour.

Glance Technologies continues to empower merchants with these new features that promote their exclusive deals in-app to their network of growing users. Consumers will continue to save time by paying and leaving faster while this new feature now helps them make faster decisions about where to spend their money.

About the Author:

Desmond Griffin, Founder of Glance Technologies Inc. and is its Chief Executive Officer. Previously, Griffin co-founded PayByPhone (formerly, Verrus Mobile Technologies) and served as its Chief Executive Officer from inception through successful exit.